Jennifer Kraybill
January 6th, 2025
Miryam Lumpini: A Bold Spirit, And Al Capone’s Real Not Perfect Philosophy
Al Capone’s newest editorial embodies its philosophy of effortless sophistication through Miryam Lumpini’s fearless creativity and authentic charm.
Al Capone Cigarillos’ latest editorial highlights more than just a lifestyle of effortless sophistication—it’s a celebration of individuality. At the heart of this editorial is Miryam Lumpini, internationally known as “The Witchdoctor.” A Los Angeles-based model and acclaimed tattoo artist, Miryam’s fearless creativity and magnetic presence make her an authentic embodiment of Al Capone’s mantra: Real Not Perfect.
A Vision of Authenticity
Miryam Lumpini’s journey as an artist is deeply intertwined with self-expression and healing. “The best art comes from real self-expression, no matter if it’s considered perfect or not,” she explains. As “The Witchdoctor,” Miryam channels her clients’ emotions through her craft, creating tattoos that enhance their individuality. Her commitment to authenticity is evident in her freehand approach, often designing directly onto the skin. Each tattoo becomes a one-of-a-kind extension of her client’s identity, a reflection of both their personal story and Miryam’s artistic vision.
Bringing Bold Individuality to Life
Surrounded by a team that celebrated her bold artistry, Miryam embodied Al Capone’s spirit through striking visuals and effortless style. “I was happy to be in my own essence in a beautiful place, and in my own character throughout the whole day,” she recalls. Miryam exudes confidence and individuality throughout the shoot—an homage to Al Capone’s Real Not Perfect philosophy. Her signature tattoos peek through her flowing ensemble, visually narrating her story while highlighting her artistry.
Tattoos as Personal Narratives
Miryam’s approach to tattooing goes beyond aesthetics. “I love to enhance and accentuate my clients’ bodies in a way that makes them feel more self-confident,” she shares. Her expertise in freehand techniques allows her to create designs that flow seamlessly with the body’s natural contours, transforming tattoos into personal narratives.
Balancing Work and Joy
Al Capone’s “work hard, play hard” attitude is a principle Miryam lives by. For her, success is about maintaining balance—between career demands, personal growth, and moments of celebration. “It’s important to have a good balance of health, joy, self-care, and creating,” she explains.
Style Meets Substance
From her bold tattoos to her eclectic fashion sense, Miryam’s style is a testament to her authenticity. She believes in moving with the universe’s flow, embracing creativity and comfort to craft a unique personal aesthetic. This approach mirrors Al Capone’s commitment to blending timeless sophistication with an edge of rebellion, creating a lifestyle that’s both stylish and real.
The Witchdoctor’s Legacy
Miryam Lumpini’s presence in Al Capone’s editorial isn’t just about visuals—it’s about storytelling. Her artistry, individuality, and bold confidence bring the brand’s ethos to life, showcasing what it means to be “Real Not Perfect.” Whether channeling her creative energy into tattoos or stepping into the spotlight for this editorial, Miryam’s essence is a powerful reminder to embrace your authentic self.
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